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CHICAGO Online brokerage E*Trade Financial and Martin/Williams are parting ways on the company’s $90 million marketing account, the agency said today.
The Minneapolis-based Omnicom shop today cut about 12 percent of its staff (30 employees) due to the anticipated revenue loss from both E*Trade and Staples, which left in May and is now with Interpublic Group’s McCann Erickson in New York.
Steve Collins, president of Martin/Williams, described the split as “amicable,” though the New York-based client has been soliciting ideas from other undisclosed agencies [Adweek Online, July 9].
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