Elevacion Does Anti-Terrorist PSA in Spanish

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ATLANTA Elevacion said it has partnered with the Advertising Council to develop Spanish-language public service announcements for the U.S. Department of Homeland Security.

The Washington, D.C., shop’s “Listo” campaign breaks today and combines television, radio, print, outdoor and Internet components. According to the agency, the objective of the work will be to direct individuals to a newly designed Web site (www.listo.gov). The venue provides information on emergency preparedness and actions, the shop said.

“Becoming well informed and prepared is our best protection in the event of a future terrorist attack,” said Susan Neely, assistant secretary for public affairs at the U.S.



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