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A half-dozen contenders have emerged in the review for Roxy.com’s $10-15 million ad account.
In the hunt for the assignment are CGN Marketing & Creative Services, Boston; and New York shops Margeotes/Fertitta + Partners; Gotham; Hampel/Stefanides; Angotti, Thomas, Hedge; and Hanft Byrne Raboy & Partners, said Judy Neer, a consultant with Pile and Co., Boston, which is overseeing the search.
Roxy.com will hire “an agency able to build their brand recognition and drive traffic to the site,” Neer said.
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