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EarthLink is expected to name an agency this week to handle its $40-50 million creative and media account.
Seven agencies visited the client’s Atlanta headquarters last week in a final bid for the account. Pitching on Tuesday were Leo Burnett, Chicago; McKinney & Silver, Raleigh, N.C.; Wieden + Kennedy, Portland, Ore.; and D’Arcy Masius Benton & Bowles, New York. On Wednesday, EarthLink met with Berlin Cameron/Red Cell, New York; Crispin Porter + Bogusky, Miami; and the incumbent, TBWA\Chiat\Day, Playa del Rey, Calif.
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