Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Overall Billing Growth: Down 2.1% to $409 million: (grade D+)
Clients Lost: Endicott Johnson, Domino’s (Northeast region), ChemLawn: (grade D-)
New Clients: Roy Rogers, USAir Shuttle, Hampton Inns, U.S.P.S.: (grade C+)
Growth From Current Clients: Down 3% or $13 million: (grade D)
Creativity: The work is not as strong as in recent years, though there is still some of the old magic at work. The focus, so sharp a year ago, seems to have gotten fuzzy: (grade B-)
Management Savvy: The addition of Tim Elliott and Jon Doig does not appear to have made the impact everyone expected: (grade D+)
Teacher’s Comments: This agency now gets invited into the big-brand, lucrative pitches.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in