Dyson Seeks Two Agencies to Handle U.S. Launch

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Dyson, a U.K.-based maker of appliances, is looking for a creative and a media agency to launch its products here in the fall, sources said.

The London office of AAR is said to be handling both reviews, but could not be reached for comment.

The company, which markets vacuum cleaners and washing machines in 22 countries, is expected to select one creative and one media shop by March.

“They’re brilliant products,” said one source whose agency is not in the review.





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