Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON DVDPlay said it has hired Thomas Taber & Drazen for advertising and marketing chores.
The client in Campbell, Calif., has created automated DVD rental kiosks that offer 40-60 new releases each week for a total of 500 movies. Consumers use their debit or credit cards to rent the films.
The account was awarded based on the agency’s understanding of the category and reputation in consumer retail marketing. Billings were not disclosed.
“TT&D will help DVDPlay further entrench its brand, as well as deepen the company’s market penetration and grow its DVD rental usage,” said agency CEO Brian Thomas.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in