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LOS ANGELES Heavenly Ski Resort has tapped Duncan/Channon as its advertising agency following a review, the shop said.
The San Rafael, Calif., agency overcame independents Butler, Shine & Stern in Sausalito, Calif., and Grant, Scott & Hurley in San Francisco, as well as Havas’ Black Rocket Euro RSCG in San Francisco. M1 in Culver City, Calif., previously handled advertising for the South Lake Tahoe company, which is a subsidiary of Vail Resorts.
Billings were undisclosed, but sources have said the client is expected to spend just over $1 million on ads.
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