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ATLANTA Doe-Anderson has been chosen to provide creative strategy and advertising for the Duck Head Apparel Co. following a review, the client confirmed.
The Louisville, Ky., independent bested The Ramey Group of Ridgeland, Miss., and The Buntin Group in Nashville, Tenn. Atlanta’s BaylessCronin, an Omnicom shop, and Lawler Ballard van Durand in Birmingham, Ala., were eliminated in an earlier round of the review.
The agency will create an image campaign including TV, outdoor, direct mail and in-store ads that will break in March.
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