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LOS ANGELES-Sequent Computer Systems launches its first-ever global ad campaign today via Euro RSCG/DSW Partners.
Print and online ads debut the tagline, “Can your data center do this?”
The first three ads are aimed at differentiating the Beaverton, Ore.-based company from its competitors by focusing on its technological advances and customer success stories. DSW has also redesigned Sequent’s Web page, which will support the rollout. The ads will run in national business and computer trade publications in the U.S.,
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