Doremus Adds Creative Chief

In an ongoing effort to move beyond its financial clientele, Doremus & Co. has added a staffer with big-agency experience, this time as its first chief creative officer.
Danny Gregory came from Ogilvy & Mather here, where he handled American Express and IBM. Most recently, he was group creative director on Ford Motor Co.’s corporate image account.
“What set him apart was the [blue-chip] clients” he has handled, said Doremus president Carl Anderson, who considered three finalists.
The hire of Gregory, 38, is Doremus’ third such move in five months.