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The packaged-goods division of Dole Food Co. has parted ways with its agency of more than five years, Mendelsohn/Zien, and is considering at least four shops here for creative and media on its $7 million account, sources said.
Those in the running for the business include Colby & Partners, Santa Monica, Calif., Dailey & Associates, West Hollywood, Calif., and Ogilvy & Mather and Suissa Miller, both Los Angeles. Sources said representatives from the four shops met with Dole management at the client’s West Lake, Calif.,
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