Digitas Elevates Beeching to Global ECD

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NEW YORK Digitas has promoted its New York ecd Mark Beeching to global executive creative director. Separately, Gregory Johnson, Digitas global head of marketing agency services, is leaving at the end of the month, a company representative confirmed.

In the top creative post, Beeching will lead the executive creative directors in the digital- and direct-marketing shop’s five offices and continue to work closely with clients, such as American Express, America Online and The New York Times.

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