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Deutsch Units Land Mitsubishi

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Mitsubishi Motor Sales of America has moved its $10 million-plus direct marketing and interactive account from independent 10th Degree to Deutsch Direct and iDeutsch, the client said last week. The two shops are units of the car maker's creative and media agency, IPG's Deutsch/LA in Marina del Rey, Calif. The win followed a review that included three other, undisclosed shops.