Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Only one Southeastern shop has advanced in the review for Denny’s advertising account.
Mullen in Winston-Salem, N.C., will face off against Bernstein-Rein in Kansas City, Mo.; Doner of Southfield, Mich.; and Publicis in Mid America’s Dallas office for the general-market portion of the restaurant’s advertising business.
Denny’s general-market incumbent, WestWayne in Tampa, Fla., was eliminated in an earlier round.
The Spartanburg, S.C.-based division of Advantica Restaurant Group began a search in March to trim the roster of general-market and minority agencies that shared its $50 million account.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in