Della Femina Ends 10-Year Stetson Run

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NEW YORK Della Femina Rothschild Jeary and Partners said it has withdrawn from Coty Cosmetics’ review of its estimated $10 million Stetson account, after more than 10 years as its agency of record.

“It was a very, very reluctant withdrawal,” said Michael Jeary, president of the New York agency. “I just stand behind our work. If they think they need to go and date, then they have to go out and date. I think in the end they’ll find they’re partner was a pretty good deal.”

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