Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
DiNoto Lee has bested four other New York shops to land the $10-15 million account of Dash.com, an Internet startup providing discounts on goods such as books, clothes and steaks via affiliated Web sites.
In contention were Mad Dogs & Englishmen, Balet & Albert, Hanft Byrne Raboy & Partners and Transfusion, said Andy Williams, executive vice president of marketing at the New York-based client.
“[DiNoto Lee] just had some really good, well-thought-out ideas,” said Williams. He also cited the shop’s past work (Deja.com,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in