Cyber Jury Rewards Nike, Volvo

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CANNES The Cyber jury presented Grand Prix awards to Nike and Volvo at the International Advertising Festival here tonight based on what jury president Marco Tinelli described as the marketers’ creativity, quality of execution and forward thinking.

The 15-member jury, which reviewed 1,244 entries from 40 countries, awarded five gold, 12 silver and 20 bronze Lions at the ceremony at the Palais de Festival.

Volvo was recognized for an integrated interactive campaign that launched the XC 90, the Swedish automaker’s first sports utility vehicle.



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