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CHICAGO Culver’s Franchisee System has selected six semifinalists to pitch its $5-10 million account.
Making capabilities presentations to the Prairie du Sac, Wis., company will be Omnicom Group’s Element 79 and WPP Group’s Young & Rubicam, both Chicago; and independents Noble BBDS, Chicago; Jacobson Rost, Sheboygan, Wis.; Meyer & Wallis, Milwaukee; and Olson & Co., Minneapolis.
Pile and Co. of Boston is conducting the review.
The list will be winnowed to finalists later this month, according to the consultant.
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