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Coyne Steps Down at Bates

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NEW YORK--Kevin Coyne, evp and director of media and new technologies at Bates, has left after eight years, the agency said Monday.

Coyne's departure comes as Bates Media is folded into Optimedia. That process, which began during the upfront market when Bates Media teamed up with Optimedia, is expected to be complete by late fourth quarter or early 2003. Optimedia is part of Zenith Optimedia Group, which is 25 percent owned by Cordiant Communications Group, parent of Bates.

Coyne is exiting Bates to open his own business outside the communications field, the agency said. He did not immediately return phone calls.