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Cisco Systems asks about experience with technology and business-to-business clients, and requests a case history of “a successful integrated international campaign” in an RFP received by at least 10 agencies.
The five-page document also asks about conflicts by soliciting a list of existing clients in the “technology, network products and services, or telecommunications equipment sectors.” Cisco launched a review of its $50-60 million account late last month; incumbent Hill, Holliday, Connors, Cosmopulos in San Francisco declined an invitation to defend.
The San Jose, Calif.-based
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