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Steve Brodner goes in search of newsstand success
In Style – Design director Robert Priest and editor Martha Nelson take a mock-up cover to a newsstand to test it out: “[The cover subject] has to be someone the reader knows,” says Nelson. “Someone they’re interested in. It’s like walking down the street and seeing somebody in the crowd. It’s one thing to know them. But to walk over to them you have to like them, too.

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