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NEW YORK ComScore Networks said this week that it has partnered with ForeSee Results to measure customer satisfaction across competitive Web sites.
Using the methodology of the American Customer Satisfaction Index, Ann Arbor, Mich.-based ForeSee has developed a model that quantifies the elements that drive online customer satisfaction and predicts future buyer behavior and the financial performance of a brand. Meanwhile, comScore of Reston, Va., captures Web surfing and actual buying activity across its representative sample of 1.5
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