Colby Again Praising Avocado Love

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Latest Campaign Urges Consumers to Give In to Their Cravings
LOS ANGELES–Colby Effler & Partners has created another set of funky ads in its latest campaign for the California Avocado Commission. Separately, the agency has crafted a new ad effort for The Beverly Center shopping center.
The shop has created national billboard, bus shelter, radio and print ads for the Santa Ana, Calif.-based avocado commission. The first round of ads broke last week. Billings are estimated at $4 million.




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