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Coffee/Black Advertising here has formed a public relations unit focused initially on key ad client Uniden America Corp. of Fort Worth, Texas.
The new entity, Buzz Public Relations, offers a caffeine-inspired take on the parent’s moniker. In charge is public relations director Amy Fennegan, with account manager Cynthia Rogers providing support.
“Buzz gives us the opportunity to provide a synergistic coordinated approach [with clients],” said Coffee/Black principal Troy Scillian. Besides Uniden, other Buzz clients include Global Converging Technologies and Unifocus.
Coffee/Black was formed in 1996.
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