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ATLANTA Luckie & Co. said it has hired Creative-
OndemanD to produce a Hispanic advertising campaign for Regions Bank.
The first work from the independent Miami shop will launch by the end of the year in Miami. Luckie, an independent agency in Birmingham, Ala., said it expects to expand the relationship to include Hispanic campaigns for its other clients.
Luckie held a review earlier this year to select a Hispanic marketing partner. COD was selected from the more than 20 shops that responded.
Regions
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