Cocciolo Named Third Top Creative at Goodby

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SAN FRANCISCO — Harry Cocciolo, a former creative director at Leagas Delaney in San Francisco, is rejoining Goodby, Silverstein & Partners as one of its top creative directors.

Cocciolo, 38, will be one of three top creatives at Goodby along with Steve Simpson and Jamie Barrett. He will report directly to Jeff Goodby and Rich Silverstein and work on such accounts as Pacific Bell/SBC, worth more than $100 million.

“I really love the place,” Cocciolo said. “It was only my second job in the business.



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