Coca-Cola Launches Sprite Tropical Blend

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ATLANTA The Coca-Cola Co. last week began a nationwide rollout of its newest soft drink, Sprite Remix.

A tropical version of the Sprite brand hit stores Wednesday, making its first stop at the Tropical Cafe in Tavernier, Fla. Officials from Coke’s Atlanta headquarters, the Florida bottling company, Monroe County Commissioner Murray Nelson and local residents were on hand for the boat delivery.

Sprite Remix is a combination of the traditional lemon-lime soft drink with added tropical flavors, according to Chris Lowe, chief marketing officer for Coca-Cola North America.



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