NEW YORK For the first time, the International Clio Awards will have an independent radio jury for the 2005 awards, the organization said today. Previously, the TV and radio categories were judged by the same jury.
Austin Howe, president and creative director of Radioland in Portland, Ore., will serve as the first radio jury executive chairman.
Clio Awards executive director Ami Brophy said that due to a steady increase in radio submissions over the past several years, "we wanted to elevate [the radio category] by honoring it with a dedicated jury."
"The Clios have figured out that radio deserves attention from people who love the medium and get the nuances and challenges involved in creating great radio," Howe said. "A lot of times, real gems get lost in the shuffle [of judging]. We're going to find some surprises this year."
The Clio organization, which is owned by Adweek Magazines parent company VNU, also named executive jury chairs in three other categories. Fredrik Bond, a director at MJZ in London, will chair the technique jury. Julie Lasky, editor-in-chief of I.D. Magazine in New York will chair the design jury. And Colleen DeCourcy, global executive creative director of Organic in Toronto, Canada, will chair the Internet jury.
These jury chairs join the previously named chairs: executive TV jury chair Mark Tutssel, vice chairman and regional creative director of Leo Burnett in Chicago; print jury executive chair Tham Khai Meng, regional executive creative director of Ogilvy & Mather Asia Pacific; and content and contact executive jury chair Ty Montague, co-president and executive creative director at J. Walter Thompson in New York.
"We selected these judges on the basis of our plans to look for innovation in creative work," Brophy said. "The real test will be in the juries' choices themselves."
The Clio Festival will be held at the Ritz-Carlton in Miami on May 21-24, 2005.