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NEW YORK — Cliff Freeman and Partners has won the estimated $5-10 million Ben & Jerry’s creative account following a review, sources said
The New York shop beat out the other three finalists, roster shop Fitch of Ann Arbor, Mich., Crispin Porter & Bogusky in Miami, and Bozell in New York.
Two-year incumbent Black Rocket Euro RSCG in San Francisco had been eliminated in an earlier round. AAR Partners is the New York consultancy that managed the process.
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