Cliff Freeman Gets $30 Mil. 'Mob' Hit

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Cliff Freeman and Partners has won creative duties for MobShop.com, with a TV, online and outdoor effort scheduled for fall that will boost the year 2000 ad budget to close to $30 million, sources said.
Cliff Freeman won the account after an informal review and last week launched a print and radio campaign that announced the company’s name change from Accompany. Privately held MobShop.com in San Francisco is a buying network that joins consumers via partnerships with other Web sites, such as iVillage.com,

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