Clear Channel Lists 7 Ratings Finalists

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DALLAS Clear Channel Radio said it is considering seven finalists for its request for proposals to create a radio ratings system.

The company last week also named the initial members of an evaluation team whose members come from the radio industry and advertising community.

“As an industry, we are one step closer to more accurately and credibly measuring radio’s true performance and value to advertisers,” said John Hogan, CEO of Clear Channel Radio. “Our goal is to move quickly to evaluate and determine next steps in identifying a measurement system that best serves everyone’s needs.”




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