Clear Channel Bows Z100 Mobile Service

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NEW YORK Clear Channel Radio has unveiled a new mobile service that is both subscriber based and ad sponsored.

Launched today, the Z100 Mobile service will enable Cingular Wireless subscribers to receive Clear Channel’s WHTZ-FM in New York via their cell phones for a monthly fee of up to $3.98.

The initial sponsor is DKNY Jeans, which will provide daily fashion tips integrated within the mobile content package.

Similar exclusive sponsorship opportunities will be available across local markets for terms as short as one month, Clear Channel said.





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