Christopher Thomas Breaks 2

Christopher Thomas this month breaks print campaigns for the New England School of Law and EquipNet Direct.

Both efforts take the form of testimonials, with NESL’s ads featuring actual graduates or faculty members of the Boston-based law school.

“The Princeton Review once said that we were the best kept secret in Boston. Well, we don’t want to be a secret anymore,” said Paul Teich, professor and associate dean at NESL.

One ad, which displays the word “Independent” across the top of the page, shows NESL graduate Lisa Michaud, an associate at Nutter, McClennen & Fish, who states, “As the only law school in Boston not affiliated with a university, New England School of Law is able to focus all of its resources on your legal education.”