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DETROIT Chevrolet and Campbell-Ewald launch the next phase of their “An American Revolution” campaign on Saturday. A 60-second TV spot shows a car carrier “releasing” various models of the Colorado pick-up truck in different locales, including the city, the desert and the Grand Canyon, as though they were wild animals.
The spot is a sequel to “Car Carrier,” which launched the “An American Revolution” campaign on New Year’s Eve. Action-movie filmmaker Michael Bay (Pearl Harbor, Bad Boys) directed both commercials.
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