Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON New England Coffee expands into new markets with its first campaign from CD&M Communications.
One outdoor execution shows a large cup of New England Coffee in the foreground of a village illustration featured in previous campaigns for the Malden, Mass.-based client. “Thanks to us, there are no sleepy little villages,” copy reads.
Another ad, with the same graphics, reads, “When winter lasts nine months, the coffee better be good.”
The effort begins appearing today in Hartford, Conn.;
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in