Car-X Narrows Chicago Market Review To 6 Shops

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Car-X Service Systems here has narrowed the review for its $3 million Chicago-area account to six local agencies.
The auto repair chain parted with Lois/EJL in Chicago earlier this fall and began a search. In the running, according to sources, are Chicago agencies Bender, Browning, Dolby & Sanderson, Grant/Jacoby, Italia Advertising, Jordan Tamraz Caruso, Keroff & Rosenberg and Jack Levy Associates.
In total, Car-X spent $2.4 million on ads through July, according to Competitive Media Reporting.
Specializing in brake and muffler repairs, Car-X has approximately 180 locations in 11 states.


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