J. Walter Thompson here has re-signed award-winning creative Matt Canzano, who returns to the shop as a group creative director.
Canzano has been away from the Chicago shop for six years, during which time he worked as a creative director with The Leap Partnership in both Los Angeles and Chicago on clients including U.S. Robotics and Hardee's.
At JWT, Canzano will lead the Princess Cruise Lines account and work on Miller Brewing."We think it will be a new voice for us," said dennis Ryan, JWT's executive creative director.
Canzano, who started his career in the mid 1980s at JWT Detroit, first joined the Chicago shop in 1990. His credits include the well-received "Brain-Freeze" work for 7-Eleven.
Canzano was with the Chicago office during its "heyday," Ryan said. "That's what [president] Brian [Heffernan] and I are trying to do--get us to those heydays again," he said.
Canzano, who knew Heffernan from his stint at JWT Detroit and had met Ryan previously, said this is an exciting time to return to JWT. "It's sort of a coming of age here," he said.
The Leap Partnership's parent, Leapnet, has been moving further from its roots as a creative-only agency. But Canzano downplayed the transitions at Leap as a factor in his decision, saying that JWT simply offers him more opportunity for professional growth right now. K