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Geeks, slackers, deadbeats. Pitchmen?

Sure, Jeff Tweiten (right) and John Guth smell a tad gamey. They’re camped out in Seattle, waiting for the May 16 release of Star Wars Episode II: Attack of the Clones. But while few people seem to have much patience for these guys (“You’ll be virgins the rest of your natural born life,” one visitor to SeattleStarWars.com predicted), they may not deserve Jar Jar Binks-ian ridicule after all. As the city’s ad execs point out, they’re something of a marketer’s dream.

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