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ATLANTA The California Olive Industry is using an Internet game to promote a nutritional program to children and the role of olives in healthy eating, the group’s advertising agency said.
The game is designed to teach elementary school children about the consequences of nutritional choices by allowing them to feed Olie, a cartoon olive, a selection of food. If they feed him too much fatty fare, he explodes. If they feed him healthy food, he is happy.
Stratum
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