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ST. LOUIS/Oct. 23

The St. Louis Council of the Four A's sponsors a workshop on "Keys to Gaining and Retaining Clients." For info, call Bob Linden at (212) 850-0750.

MINNEAPOLIS/Nov. 8

The 4A's Twin Cities Council sponsors a New Media Marketing workshop at the Marquette Inn. For info, call Bob Linden at (212) 850-0750.

CHICAGO/Nov. 14

The Chicago Association of Direct Marketing holds its second Education Day from 8 a.m-5 p.m. at the Embassy Suites. Sessions include "Modeling and Analysis for the Non-Statistician" and "The Latest in Phone/Web Integration." For info, call (312) 849-2236 or go to www.cadm.org.

DETROIT/Nov. 17

The Adcraft Club of Detroit sponsors a career symposium at the DaimlerChrysler Tech Center in Auburn Hills from 10 a.m-4 p.m. For info. call (313) 872-7850 or go to www.adcraft.org.

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C06CAL22The Chicago American Marketing Association presents a program on "Communication Survival Tips for the New Millennium." To register, call (630) 469-2581, or visit www.chicagoama.org.

CHICAGO/NOV. 10The Chicago Association of Direct Marketing co-sponsors "Direct Marketing Best Practices 1999," beginning at 8 a.m. at the Inland Meeting & Expo Center in Westmont, Ill. For info, call (312) 670-2236.

CHICAGO/NOV. 15The Chicago chapter of the Business Marketing Association pays homage to its Best of Division Pro-Comm winners, with a discussion of marketing strategies by Stephen Straight, president of Straight Marketing International. The event is at Harry Caray's. For info, call (847) 256-3883.