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One Los Angeles area agency has decided to go a step beyond the typical holiday toy drive for charity.
“Most people don’t realize that the Los Angeles Mission needs men’s underwear,” explained Team One Advertising art director Nic York. “Volunteers are hesitant to get behind an underwear drive–no pun intended –because most companies are too embarrassed.”
The idea of helping out the mission, which provides assistance to the city’s homeless, occurred to some of the staff from the El Segundo, Calif.,

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