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NEW YORK Young & Rubicam Brands has installed new leadership at its multidisciplinary BrandBuzz unit, as co-founder and CEO John Partilla leaves for a position at Time Warner.
The new CEO is Rick Eiserman, 31, former senior vice president of marketing at Y&R Brands, who split time between BrandBuzz and events unit Bounce Event Marketing. Advancing to chief operating officer, a new post, is Jennifer Kohl, 36, who previously was chief marketing officer and integrated media director at BrandBuzz.
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