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The soon-to-be released film Daredevil is the subject of a unique interactive ad appearing at shopping malls. But the ad’s visuals couldn’t be viewed by the title character.
Based on a Marvel Comics character, the 20th Century Fox movie, set for release on Feb. 14, stars Ben Affleck as a superhero who is undeterred by blindness because his other senses function with superhuman sharpness.
An interactive ad cre ated by Reactrix Systems in San Carlos, Calif.,
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