Blattner Brunner Promotes Rockford Hospital

CHICAGO Blattner Brunner uses images of women and infants to tout the Rockford Health System’s women’s and children’s services in a new outdoor campaign.

The campaign, which features photography by Nels Akerlund, asserts that the Rockford, Ill., hospital is the area’s leader when it comes to women’s and children’s healthcare. In addition to the photographs, the ads employ headlines such as “A star is born,” “Mother knows best” and “Trust your maternal instincts.”

In addition to the outdoor messages, banner ads are appearing on the RHS Web site and animated ads are playing on the Rockford Register Star’s Internet venue.