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Billings

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Billings

Up 30 percent to $2.7 billion (est.)



REVENUE

Up 30 percent to $406 million (est.)

North american

Win/Loss pitch ratio

20 out of 42

accounts won/media budget*

Bristol-Myers Squibb

Juniper Bank

Network Associates

Radio Shack

SBC Communications

UPS

accounts lost/media budget

U.S. Navy

MCI (resigned after SBC Win)

Knoll Pharmaceutical

Highlights

Created key senior management positions; first year of Rapp Digital operations; organic growth and acquisitions

*Accounts consist of direct, interactive and other

types of marketing; media spending figures are not

available. Only the largest wins are included here.

Sources: Adweek reports and Competitive Media Reporting