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Creatives at Bartle Bogle Hegarty in London conjured up a creepy giant spider and spiderweb for the latest Audi RS4 ad. With a mix of live action and CGI, the ad shows a web full of old used cars and a giant spider that morphs into the RS4 at the end. Director Lynn Fox of Blink shot the web and its suspended cars in a West London studio over three days. The spider was created over a month at The Mill in London, with a spider expert giving advice about texture.
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