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J. Walter Thompson in Chicago takes a swipe at those beautiful people who can eat anything in its first work for Nabisco since winning the company’s $20-30 million cracker account.
In a new TV spot for Air Crisps crackers breaking today, three beautiful women walk down the street, one of them eating a bag of orange cheese curls. With two “regular guys” gawking at them as they walk past, one of the models wipes her hand on her pants, leaving a big orange stain.
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