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David Terry, interim head of planning at Bartle Bogle Hegarty in New York, has accepted the post of director of planning at Omnicom Group’s TBWA\Chiat\Day in New York. The Texas native has worked at agencies known for the discipline: Ogilvy & Mather, Merkley + Partners and most recently BBH, under global planning chief Emma Cookson.
But it wasn’t just Terry’s résumé that impressed Brett Gosper, president of TBWA’s New York Group, who over the course of three lengthy sit-downs found the executive to be smart, energetic and ambitious.
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