BBDO in N.Y. Makes Staff Cut

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NEW YORK BBDO here has laid off 20 staffers or about 3 percent of its New York workforce, sources said.

The shop has about 650 staffers. An agency representative confirmed that some employees were let go this week but declined to provide specifics.

“Staff reductions have been made as a result of changes going on in the industry and the increased demand of clients,” the rep said. “As a result, we’ve moved some people around and eliminated some positions in order to operate more efficiently and effectively.”

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